Head of Marketing

Job Responsibilities:

Responsibilities include:

  • Spear heading execution of market research activities to continuously inform the Company’s product development processes and, creating public awareness about the Company’s products & services offering.
  • Plan, coordinate and monitor the Company’s advertisements and public awareness campaigns.
  • Prepare PMRC annual marketing plan.
  • Ensure PMRC message is strong and consistent across all channels and marketing efforts.
  • Developing internal and external communications plans for strategic initiatives, employee-engagement projects, and product launches.
  • Act as a Company’s spokesperson and represent the Company at a senior level for public events where necessary.
  • Identification and effective management of key stakeholders in the Public Relations domain.
  • Develop and implement tools for monitoring the public opinion about the Company’s products/services offering & image.
  • Handle the corporate and communications affairs of the Company.
  • Manage media relations, guide internal communications including updating the intranet / website & managing external communications.
  • Provide strategic direction towards strengthening the Company’s reputation and relationships with key stake holders, including regulators and the media.
  • Writing and editing press releases, as well as developing content for the company’s website, and other communications channels.
  • Liaison with Head Business to promote PMRC products to its customers.

Preferred Skills and Experience

  • Experience in Marketing and Public Relations in the last/recent 10 years of employment/consultancy.
  • Exceptional verbal and written communication skills
  • Strong strategic and project-management skills
  • Knowledge of the banking and mortgage industry
  • Well-developed analytical, decision-making, and problem-solving skills
  • Highly motivated individual who demonstrates a strong level of creativity and critical thinking
Apply at

careers@pmrc.com.pk

Please mention "Head of Marketing" in the subject.

  • Fax
  • +92(21)35633365
  • Registerd Address
  • Finance & Trade Center, 4th Floor, Block-A, Shahrah-e-Faisal, Karachi -74400, Pakistan.
blank

Follow Us